A New Era for Women's Sailing: Puig Women's America's Cup Sets the Stage

The Puig Women's America's Cup, held during an unforgettable summer of sailing in Barcelona, has ushered in a new era for women in elite sailing. This groundbreaking event not only showcased the skill and determination of the world’s top female sailors but also opened doors for the next generation. The exhilarating races in high-performance foiling yachts set a new standard, proving that the future of women’s sailing is brighter than ever.

Image source:  Ricardo Pinto / America's Cup

Pioneering New Ground for Women

The Puig Women’s America’s Cup was ambitious from the start, with a clear mission: to close the skills gap in high-performance sailing and provide women with the opportunity to compete on the world stage. With the backing of Puig, one of the world's leading fashion and beauty companies, and the enthusiasm of international teams, the stage was set for an unforgettable competition.

Teams from Spain, Sweden, the Netherlands, Canada, Australia, and Germany, among others, embraced the challenge, with some teams like the Swedish buying their own AC40 yachts to gain crucial on-water experience. This level of preparation paid off in spades, with the event delivering some of the most thrilling races seen in foiling yacht history.

Intense Competition and World-Class Talent

The opening races between established America’s Cup teams were packed with drama, as female sailors pushed their limits in some of the closest fleet racing ever witnessed. Silvia Mas, skipper of Sail Team BCN, captured the excitement of the event:


"Seeing twelve teams on the start line was incredible. It was a hard battle, and race by race, the teams got better and tighter. This event is a huge opportunity for the future of women’s sailing."

The competition brought together an impressive level of talent, with 17 Olympic medals represented across the teams. Among the standout performers were Luna Rossa Prada Pirelli, Athena Pathway, and JAJO Team DutchSail, who advanced to the finals after a series of thrilling races.

The Finals: A Showdown for the Ages

In the final match race, held between the first two races of the Louis Vuitton 37th America's Cup, Luna Rossa Prada Pirelli faced off against Athena Pathway. The two teams delivered a breathtaking performance, with the Italians narrowly securing victory to become the first-ever champions of the Puig Women’s America’s Cup.

Led by Olympic talent Giulia Conti, Luna Rossa Prada Pirelli’s victory was celebrated in style, with Puig Brand Ambassador Karlie Kloss presenting the team with the prestigious trophy. The victory was not only a triumph for the team but also a symbolic moment for women’s sailing, inspiring young girls around the world to pursue their dreams.

The Future of Women's Sailing

The Puig Women's America's Cup was more than just a regatta—it was a powerful statement about the future of women in sailing. As Jaume Collboni, Mayor of Barcelona, said during the awards ceremony:


"This event is a symbol of equality and empowerment for women in sport. It will inspire young women worldwide to compete and show that there are no limits for female athletes."

This message of empowerment was echoed by Giulia Conti, who encouraged young female sailors to dream big:


"Never give up on your dreams. This event proves that anything is possible if you believe in yourself."

The athletes’ performances also underscored the importance of having the right sailing gear. Products like high-performance jackets and durable sailing gloves were crucial in handling the fast-paced, high-tech foiling boats. Reliable gear is essential for sailors at every level, helping them stay competitive and protected on the water.

A Lasting Legacy

The Puig Women's America's Cup has set a new benchmark for women’s sailing, paving the way for future competitions and inspiring a new generation of female athletes. With more opportunities and pathways now available, the future of women’s sailing looks incredibly promising. As Hannah Mills, OBE, reflected:


"This event has shown what women can achieve in sailing. The pathway is open, and we’re just getting started."

With the global broadcast and worldwide attention this event received, it’s clear that the Puig Women’s America's Cup is here to stay—and with it, a new era of sailing for women has officially begun.